Best show-case of Ichinoseki's amazing and diverse Mochi Culture. This event brings local mochi enthusiasts and those from all over Japan.

一関のもち文化 Ichinoseki is Japan's mochi-mecca. Have you tried mochi before? Have you eaten mochi outside of a New Year celebration? Have you...

The Ichinoseki National Craft Beer Festival is an annual summer festival held in Ichinoseki City, Iwate Prefecture.

Ichinoseki is blessed with three roadside stations, all with their own quirks! Kawasaki Michinoeki, Genbi Michinoeki and Murone Michinoeki

館ヶ森アーク牧場 Situated atop the hills of Fujisawa, this magnificent farm has a striking resemblance to the outskirts of Munich, as noted by...

In 2013, the mayor of Ichinoseki City explored the markets of Ferney-Voltaire in Eastern France and encountered several unfamiliar...

からあげ家奥州いわい How does a bite of juicy, tender chicken fried in a flavorsome yet delicate batter sound? In 2018, Murone Karaage Chicken won...

世嬉の一 Sekinoichi is the prime place to experience some of the best brewed sake and beer that Iwate has to offer. At the Kuramoto...

SNACKS The following is a list of some the most famous souvenirs in Ichinoseki. *If you have severe allergies, make sure to double check...

ポラーノ Take a break at the cute little road-side gelato shop in Genbi, Ichinoseki! Choose from 20 flavors of gelato at any season. The milk...